On 15 May 2021, Asst. Prof. Dr. Rawiwan Charoensup, the Head of the Medicinal Plant Innovation Center of Mae Fah Luang University gave a lecture under the topic of “Medicine Plants in Thailand - Challenges in Thai Herbal Industry” in the International Webinar Series Reimagine Ethnopharmacology (Session-33) for over 200 researchers and scholars from around the world. This series of international webinar was held by Institute of Bioresources and Sustainable Development (IBSD) in collaboration with the Society of Ethnopharmacology (SFE), India and the International Society for Ethnopharmacology (ISE), Switzerland.