Tea and Coffee Institute aim to continue organize conferences and exhibitions to promote the image of Chiang Rai as a destination for tea and coffee, enhancing its position as a quality tea and coffee cultivation and processing center, and a trading hub for tea and coffee in the country, extending to the ASEAN region. This also includes becoming a center for national and international tea and coffee festival events. Consequently, “The Global Coffee and Tea Association Forum 2025: Shaping the Future Together” is an essential opportunity to strengthen understanding within the industry and create networks among coffee and tea entrepreneurs domestically and abroad, working together to drive the coffee and tea industries efficiently. Additionally, the conference will provide opportunities for exchanging information and knowledge about trends and new technologies that can help develop the production processes and marketing of coffee and tea to add value to the products. This preparation will address various emerging challenges, such as climate change leading to shortages of tea and coffee raw materials that do not meet the increasing demand, as well as the evolving consumer preferences. Moreover, discussions will focus on how to make coffee and tea production and consumption more sustainable for the benefit of both the environment and communities in the future. The expected outcomes of this conference include strategies to drive the coffee and tea industries forward, further enhancing research, production, and marketing efforts to develop the tea and coffee industries in the future. Besides the conference and exhibition, 2025 marks the year the government promotes various activities to celebrate the 50th anniversary of diplomatic relations between Thailand.
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Activities
- Convention: July 17, 2025 Le Méridien Chiang Rai Resort
- Tea and Coffee Exhibition: July 18 - 20, 2025 Singha Park Chiang Rai
- Farm visit: A Cup to village: July 19, 2025 Chiang Rai
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Registration date (Attend Conference): Friday, 26 May 2025 (200 seats)
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Organized by
Tea and Coffee Institute of Mae Fah Luang University
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More Information
Facebook Page: Tea-Coffeeinstitute Mfu